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DeLonghi

Objectives

Create awareness on DeLonghi’s coffee machine, driving website traffic

Ad Formats

Video

Placement
In-application & mobile web
Results – 16 Days
1

Total Impressions

1

Total clicks

1 %

The average CTR

1

Website sessions

1 mins

Average session duration

Actual VTR – Viewability rate
52%
Clicks converted to sessions
88%
Bounce rate
2.99%
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